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Audit & Strategy

Social Media Audit & Strategy for Central Texas Businesses

A full diagnostic of your social media presence with a 90-day action plan. Know exactly where you stand, what's working, what's not, and what to do next.

Most businesses are posting without a plan. An audit strips the guesswork out and replaces it with data. Christina reviews every active platform, analyzes your content performance against industry benchmarks, maps your audience demographics, and studies what your competitors are doing that you're not.

The deliverable is a strategy document you own. It includes a 90-day content calendar, platform-specific recommendations, audience targeting suggestions, and a competitive positioning analysis. You can execute it yourself, hand it to your team, or bring Christina back to implement it.

What's Included

  • Full performance audit across all active platforms
  • Audience analysis and competitor benchmarking
  • Custom 90-day content strategy and calendar
  • Platform-specific recommendations and best practices
  • Content pillar framework for consistent messaging
  • One strategy review session with Christina
One-Time Engagement
Ideal For

Who This Service Is For

New Businesses

You're launching or recently launched and want to start social media the right way instead of figuring it out as you go.

Stuck Brands

You've been posting for months or years but engagement is flat, follower growth has stalled, and you're not sure what's working.

Internal Teams

You have people handling social media but no documented strategy. They need a roadmap, not more opinions.

The Process

What to Expect

Discovery Call

30-minute conversation about your business, goals, and current social presence.

Deep Dive

Christina audits every platform, analyzes performance data, and benchmarks against competitors.

Strategy Build

Your custom strategy document is created with 90-day calendar, content pillars, and platform playbooks.

Review Session

Walk through the strategy together. Ask questions, refine priorities, and leave with a clear execution plan.

Common Questions

Audit & Strategy FAQ

How long does the audit take?
Most audits are completed within 2 weeks of the discovery call. The timeline depends on how many platforms are active and the volume of historical data to review.
What platforms do you audit?
Any platform where your brand has a presence: Instagram, Facebook, LinkedIn, TikTok, X, YouTube, Pinterest. The discovery call determines which ones to prioritize.
Can I hire you to execute the strategy after?
Yes. Many audit clients transition to the Social Media Management or Consulting service. The strategy document is designed to work as a standalone deliverable or as the foundation for ongoing engagement.
What if we've never done social media before?
The audit adapts. For new brands, the focus shifts from performance analysis to competitive research, audience mapping, and building your content strategy from scratch.
Explore

Other Services

Social Media Management

Month-to-month content creation, posting, and community engagement across your active platforms.

Learn More →

Consulting

Fractional social leadership for established programs. Strategic guidance, team coaching, and custom solutions.

Learn More →

Social Media Advertising

Meta and TikTok ad campaigns designed to reach, engage, and convert your ideal customers.

Learn More →

Ready for Clarity?

Book a discovery call. In 30 minutes, you'll know if an audit is the right first step.